2025 33rd NSR Overseas New Silk Road Model Competition
GO MARKETS Sydney Division

New Silk Road Industry Group

Established in 1989, New Silk Road (NSR) was the first to create a professional modeling system in China and to introduce the Miss World pageant to the country. Known as the "Cradle of Chinese Supermodels" and the "Bridge to the World," NSR has been instrumental in bringing Chinese talent to the global stage. As a leading international fashion institution, NSR has remained at the forefront of the industry for over three decades. With deep expertise and extensive fashion resources, the NSR brand is recognized as a trendsetter in China and a vital link to the global fashion ecosystem.

New Silk Road

Over the past three decades, with the development and expansion of New Silk Road’s influence in China’s fashion scene, the organization has launched numerous prestigious contests both domestically and internationally, becoming a vital bridge connecting China’s fashion industry to the world.

Under its umbrella, New Silk Road hosts a range of well-known fashion competitions, including the New Silk Road China Model Contest, the New Silk Road World Model Contest, the New Silk Road China International Children's Model Contest, the NSR Kids World Contest and the New Silk Road New Media Fashion Competition.It also organizes specialized contests such as lingerie model and automotive model competitions. These events engage fashion enthusiasts across all age groups and have established a strong platform and solid foundation for the growth of China’s fashion and modeling industry.